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Editorial Director, Digital Channels

Company: Gartner
Location: Great Falls
Posted on: June 8, 2021

Job Description:

Location: Remote - Texas
Location: Remote - New York
Location: Stamford

What makes Gartner a GREAT fit for you? When you join Gartner, you'll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We're the world's leading research and advisory company that steers clients toward the right decisions with business and technology insights they can't find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you.

Interested in learning more, view and register for any of our upcoming recruiting events here!

About Gartner Corporate Marketing:

Our Corporate Marketing team designs marketing programs to help prospective customers understand how Gartner's insights, advice, and tools can help them achieve the mission critical priorities that drive organizational performance. The team accelerates sales activity by attracting, engaging and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

Corporate Marketing's Content Marketing & SEO team is in search of an experienced editorial leader to oversee content curation and publishing on our digital channels including the public web site, podcast, YouTube, and social media. This person will be responsible for driving and orchestrating multiple streams of content from various contributors to ensure a compelling and consistent editorial experience and brand voice.

What You Will Do:

Lead the editorial calendar and content publishing for Gartner.com public site and multimedia channels to promote compelling content that meets user and brand goals. Among your responsibilities:

  • Oversee publishing operation for Gartner.com by coordinating multiple contributors, and serve as the final editor to maintain Gartner standards of quality and style

  • Drive continuous improvement of content formats, editorial standards and publishing operations to meet audience expectations and Gartner marketing priorities

  • Curate content for key pages and collections on the site plus our podcast, YouTube channel and live programming platforms to drive prospect engagement, organic traffic and nudge prospects along their journey

  • Serve as liaison with marketing, creative and IT stakeholders and partners and collaborate on user experience and site evolution

  • Understand our prospects' and clients' mindset and key issues and brainstorm content based on current events, new research, campaigns and conferences to promote in content collections and multimedia programs

  • Analyze content performance and analytics and drive curation and content creation based on a data-first approach

  • Manage and evolve workflow process and tools to optimize productivity and leverage best in class solutions to establish workflow for requesting, creating, editing, publishing, and retiring content

  • Create tone and style guidelines to maintain a distinctive voice that adheres to brand standards and helps bring the brand to life across media and channels

  • Instill an SEO-first mindset and discipline in all content creation and editing to ensure maximum discoverability for digital content

  • Partner with creative center of excellence to create engaging content assets (imagery, infographics, data visualization, video, etc) for use in publishing

  • Drive and optimize social promotions for published content

What You Will Need:

  • Bachelor's degree, Communications, Film or Journalism Major preferred

  • 12+ years creating content for media, television, podcast or brand and leading digital editorial team and/or site

  • Superb editing skills

  • Experience developing a variety of content assets including video, podcasts, articles, etc.

  • Passion for technology and business

  • Strong leadership, communication and collaboration skills and ability to sell ideas and promote strategy with various stakeholders

  • Experience with Content Marketing Systems and CMS preferred, particularly Newscred, Wordpress, Adobe Experience Manager

  • Familiarity with SEO best practices across content formats

Who You Are:

  • Strategic - applies strong business acumen and decision making skills

  • Analytical - understand best metrics to analyze in order to find weaknesses or areas of improvement

  • Creative - form new processes/campaigns/content in order to impact the business in a positive manner

  • Collaborative - achieve meaningful progress working with others inside and outside the Marketing department

  • Eager - a strong desire to positively impact the customer experience

  • Responsible - make decisions and independently manage projects

  • Excellent attention to detail, strong communication skills and solid work ethic

  • Highly organized with excellent time and project management skills

  • Ability to balance multiple demands and thrive in a collaborative environment

What We Offer:

  • Limitless growth and learning opportunities

  • Extensive medical, dental, and vision insurance

  • 20+ PTO days plus holidays and floating holidays in your first year

  • 401k with corporate match, Employee Stock Purchase Plan

  • Tuition reimbursement, charity match, and wellness and fitness allowance programs

  • A collaborative and positive culture - Your team will be as smart and driven as you

  • A chance to make an impact - Your work will contribute directly to our strategy

  • An inclusive and diverse company culture - We work with and celebrate talented employees from every walk of life and offer Employee Resource Groups (Women, Mosaic, Pride, Veterans) to learn from each other's different backgrounds

Gartner is committed to diversity, inclusion and engagement across all aspects of our business.We foster an environment of exceptional professional development to ensure each of us can reach our full potential. This includes embracing diversity and actively removing barriers to support inclusion, engagement and growth at Gartner. Learn more athttps://jobs.gartner.com/inclusion.

Job Requisition ID:52746

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Gartner Applicant Privacy Link: https://jobs.gartner.com/applicant-privacy-policy

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Keywords: Gartner, Great Falls , Editorial Director, Digital Channels, Other , Great Falls, Montana

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